David Mathison will be speaking on "Social Media: From Conversation to Participation" at the 2010 NSA Convention on Friday July, 16.
This year’s NSA Convention boasts a robust program of dynamic general
sessions and hard-hitting concurrent sessions, all focused on delivering
the information you need to tackle the changes that face professional
speakers today. You’ll learn the latest best practices, tools and
techniques for effectively managing and increasing your speaking
business and bottom line.
David will show you how to leverage social media to move fans from conversation to engagement—to help you sell more products, earn more revenues and get more gigs—without professional PR. Learn how fans helped Mathison pre-sell 5,000 books in 11 days, got him featured in The New York Times, placed his book in universities and set up speaking engagements at the U.S. Embassy, the University of Missouri, Columbia University and the United Nations.
By attending this session, you will learn how to:
- Engage fans to book you for more speaking opportunities and events—because they want to
- Sell more products, services, consulting and training by enlisting fans as affiliates, resellers and distributors (in other words, the work that publicists, managers, agents, bookers and employees used to do.)
- Have fans create content for you, and link to and virally spread your ideas, messages and products at no cost to you.