American Library Association’s CHOICE review (April 2010) recommends Be The Media for your library collection

For libraries all over the country, it's National Library Week, an annual celebration of the contributions of our nation's libraries and librarians.

April is also School Library Month, the American Association of School Librarians' celebration of school librarians and their programs.

The American Library Association's prestigious CHOICE review has selected Be The Media as one of its featured texts! According to their site,

"More than 35,000 academic librarians and faculty rely on the reviews in Choice for collection development and scholarly research. Choice reaches almost every undergraduate college and university library in the US. Choice publishes nearly 7,000 reviews annually. Written by teaching faculty and academic librarians, Choice reviews are generally the first professional post-publication comment on new scholarly works."

This review of Be The Media by St John's University (NY) Associate Professor and librarian Anthony Todman appeared in the April 2010 issue of Choice Reviews Online:

“Prior to the 21st century, the path to garnering or generating publicity and media awareness for a product or service was laborious and cost-prohibitive for many.

The encyclopedic volume Be the Media seeks to identify the plethora of millennial electronic media outlets available, and put them into the hands of entrepreneurs, self-publishers, and anyone outside the mainstream who is seeking media access.

Persons who are unable to hire a music producer, publisher, or media professional may use this volume to navigate the new media environment. The book includes submissions from academics, writers, consultants, and syndicators.

The first part, "The Personal Media Renaissance," is a how-to guide that helps readers navigate the world of radio, music, podcasting, videos, and film.

Following this is "The Community Media Renaissance," which reviews public access, social networks, open source, and community radio. Practitioners, students, and others who are not afraid of hard work will find these articles inspiring and informative.

Those who want to take ownership of their media message without depending on traditional outlets should read this book.

Summing Up: Recommended. Large public libraries and some academic collections; upper-level undergraduates and above and general readers." (reprinted by permission © American Library Association)

Why not support quality education in your community by taking a book from your shelf and donating it to your local public, high school, or university library?

Or better yet, buy a copy of Be The Media through the link below, and donate it to your local library - they'll love you for it!

Comments

[True Religion Outlet]

I'm totally laughing because I know quite a few people that would think this is a good idea where they work. But really- it's so sad that their leaders know that this is a problem. Their answer isn't to change the environment to prevent the jumping- just put something out there to catch them when they do. Sure makes me feel so very fortunate to work where I do. It's like a gift from God.

[Vin]

Interesting college marketing blog. Hope to try this to reach the audience!