In this interview, Janet Switzer reveals how anyone can turn their expertise or successful business model into a media empire spanning 52 different super-lucrative profit centers like books, seminars, professional speaking, licensing, consulting and more.
YOU WILL LEARN:
- How to repurpose your information products into higher value offerings, so you increase your earnings.
- Product Pricing Curve: The realpower behind building wealth online.
- How to apply the Product Pricing Curve to uncover hidden and potentially lucrative revenue streams (85-90% margin).
- Become the "go-to" expert: The simple yet amazingly effective method of leveraging your base to upsell personal coaching, mentoring, and consulting services – and be paid hundreds of dollars per hour.
- Become a product machine: from eBooks and podcasts, to live events and webinars - learn all the ways you can profit from the content and skills you already have.
JANET SWITZER is the secret marketing weapon behind many of the biggest names you’ve heard of in the information p roducts field.
She’s been the marketer of choice for Jack Canfield and Mark Victor Hansen’s Chicken Soup for the Soul media empire literally since the original book was first published in 1993.
And she’s also been Jack and Mark’s personal go-to marketer for 17 years — helping them sell hundreds of thousands of dollars’ worth of their own high priced info-products, training programs, coaching, live events and more.
Along the way, she’s helped experts like financial guru David Bach, business expert Jay Abraham, world-renowned motivational speaker Les Brown, Internet marketer Yanik Silver, Christian author Laurie Beth Jones, TFT tapping expert Dr. Roger Callahan and so many others.
Janet speaks all over the world on how experts in any field can build an empire around their expertise — even while they’re still running their day-to-day business.
She is the New York Times bestselling co-author with Jack Canfield of The Success Principles, which is also a bestseller internationally and is now in 26 languages.
Her latest book Instant Income: Strategies That Bring In the Cash went to #1 within 48 hours of its release.
Watch Part One of the interview with Janet below:
To hear the rest of this interview,
visit our BE THE MEDIA CHANNEL ON YOUTUBE